Dallas 2012 Tralier



• Non-diegetic soundtrack creates tension for viwer. Song is designed for an older audience, relating back and bringing memories from the original Dallas

• Storyline split into "snippets" to show audience different storylines throughout the soap

• Dark lighting used to set the scene and to support the storyline so that the audience feels as though they're involved in the soap and to make them feel as though they are in Texas

• Non-diegetic scores in scenes creates an atmosphere and tells audience how to "read" the scene

• 9 SECONDS: The cue card "Money" is used then cutting to a shot of Bobby Ewing's son speaking to JR's son about Money and Oil.

• Texan desert background for cue card

• "Money" coming toward the reader in a gold font showing importance of money and power

• Makes the audience feel as though money is the most important thing

• 10 SECONDS: Bobby Ewing's son: "Oil's the past John-Ross" JR's son: "I couldn't disagree more". The fact that the Money cue card is used before this clip portrays the conflict between families and their disagreements

• Cue cards run throughout the trailer giving the same effect as the "Money" cue card, showing conflict, arguments and disagreements within families and making the audience feel as though the text in the cue card is the most important thing rather than family and friends